To assess the two elements mentioned (revenue and profitability) in a company's financial statements, users of financial reports typically look for the following information:

1. Revenue: To assess a company's revenue, users may look for the following information:

• Sales revenue broken down by product or service lines, regions, or customer segments.
• Changes in revenue over time, such as year-over-year or quarter-over-quarter comparisons.
• Information on pricing strategies, volume trends, and changes in market share.
• Information on revenue recognition policies, such as timing of recognition, criteria for recognizing revenue, and estimates used in recognizing revenue.

1. Profitability: To assess a company's profitability, users may look for the following information:

• Gross profit margin, which is calculated by dividing gross profit by revenue and indicates the profit a company earns on its products or services after deducting the cost of goods sold.
• Operating profit margin, which is calculated by dividing operating profit by revenue and indicates the profit a company earns from its core operations.
• Net profit margin, which is calculated by dividing net profit by revenue and indicates the overall profitability of the company.
• Information on cost of sales, operating expenses, and other expenses.
• Changes in profitability over time, such as year-over-year or quarter-over-quarter comparisons.
• Information on profit margin targets, benchmarks, and trends.

Overall, users of financial reports need detailed information on a company's revenue and profitability to make informed decisions about its financial performance and position. This includes information on revenue recognition policies, sales trends, cost of sales, operating expenses, and profitability targets.